At a time when retailers struggle to retain and attract key segments of their shopping audiences, customer loyalty management, practiced as a strategic element of their business plans, can drive sustainability and differentiation into the enterprise.
Issue: If consumers are spending 30% of their time online, why does marketing department spend only 5% of their budgets online?
Put your cash into real integrated campaigns for you message, products and or services through a strategy rather than a generic service!
If you’re looking for ways to drive greater engagement and satisfaction with your brand (A.K.A. Loyalty), you need to search no further than… search. Google, Bing and newbies like Blekko are integrating social networking to add relevance, reliability and engagement with search results. The ultimate vision here? To attach an individual’s most trusted resource – their friends and influencers – to the personalized results they deliver in order to make their search engines more effective and the search experience more engaging for users.
Google has recently launched of its most formidable competitor to Facebook yet – The Google+ Project or “Google+”. This comes hot on the heels of their launch, just eight weeks ago of “+1” – a way that users can vote on web content and search engine results that they like. GOOGLE+ is a huge extension to this concept.
Have you ever wondered why people decide to become fans of Facebook
pages? Understanding the reasons people become fans can help your
business or brand develop better strategies.
Now that most C-level executives basically understand why social media is necessary, they have more interest in how their company’s social media efforts compare to their competitors. How Does Social Media Work?
Internet Explorer 6 is an older version of the browser, which despite a large number of security and display problems, is still used by a large number of people. If you're still using it, it's time to upgrade! Read on to find out why and how.
Let's go back to the basics: How to redesign a web site to get more sales online? Watch this video for your 6 most common website design mistakes.
How do I get more conversion for my website?
You put a lot of time into your site and perfecting its content. You’ve segmented your customers and have created targeted landing pages to attract them but, for some reason, they’re not converting. What are you to do? It’s time to tweak and troubleshoot your landing pages for ultimate success!
