
We build websites that not only look great… but actually work!
We help companies build great brands through engaging experiences for consumers anywhere in the digital world that shares information, sell products and services.
With over half of Australia’s adult population online every day, functional & engaging website design is easily the most important part of your online presence. If your website does not command the attention of your customer within the first 3 seconds, they will click immediately to your competitors.
There appears to be five common themes when talking to companies about their websites - which one do you fit into?
1. Thousands of businesses have been burnt by I.T companies or cowboy web designers
2. Many SME’s are online but admit to ‘rushing’ onto the web without a forward Digital strategy
3. Some Businesses still believe that just having a presence on the internet is enough
4. 73%* of SME Businesses with an online presence, have not updated their websites for at least 12 months (Source AC Nielsen 2007)
5. With the slow decline of the more traditional forms of advertising, Digital Media results are increasing

Do you know what your customers are saying about your brand in the online world?
How about your competitors? The Internet and many Web 2.0 technologies such as blogs, video sharing and online customer reviews, have provided just about everyone with the ability to create content and have it immediately available to whoever is interested.
For businesses, it is vitally important to listen to what is being said, promote a positive image wherever possible and address any negative sentiment before it starts to affect brand perception, sales and the bottom line. People rely heavily on reputation before they venture into relationships, purchases and investments. Ensuring that the content available on the web accurately and positively reflects the value of your brand is the goal of reputation management in the digital space.
Ask yourself
- Is my website engaging?
- Will my current customers click though?
- Can my customers interact with it?
- How many clicks does it take for my customers to find what they are looking for?
- Do I have a call to action relating to a campaign I’m running off-line?
- Where does my website appear on Google?
- Can Google see my website?
Let digitalpop answer all these
questions and more while working with you to build not only your web
presence, but supporting your business growth. Contact us Today!
See our recent work
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Testimonials
Mummabubba
It wasn’t anything I expected at all, I now understand a strategy is so
important before you launch any online campaign, It took only 48 hours
to get 480% return on my investment through e-mail campaigning with
digitalpop.
Our e-mail campaign to our existing customer base
also reviled information about what they wanted and not just an annoying
newsletter with no real news. This helped us understand their needs and
increased our bottom line by 16% and this was with our existing
customers.
I would recommend digitalpop to any business that
was looking at really growing.
Felicity Homfray
Managing
Director
MummaBubba.


